Amanda Backholm
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Coaching
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communication & interaction
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Company Culture
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Creativity/innovation
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Emotional Intelligence
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Growth/development
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Inspiraatio & Motivaatio
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Leadership
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Learning
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Team Work
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Tiimityö
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wellbeing & health
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Yrityskulttuuri
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Englanti
Amanda Backholm is a sociologist by training and a certified coach from the NeuroLeadership Institute. Over the past ten years, Amanda has worked at the Ministry for Foreign Affairs of Finland and UNHCR in Stockholm. She has served as a coaching manager at Fifth Corner Inc. and Mehiläinen’s subsidiary BeeHealthy, and has grown her own company, Burn Bright Coaching. Since the beginning of 2025 Amanda works at Orion Pharma as a HR Specialist in the Talent team.
As a holistic career coach, Amanda has supported over 700 professionals around the world. Coaching leadership, emotional intelligence, innovation, failure, grief and resilience are topics around which Amanda has supported companies and individuals over the past few years.
With her years in startups and international work experience, Amanda’s ability to energize, provoke and concretize ideas into action is evident in everything she does. She is not afraid to tackle difficult topics, such as grief and failure – she personally experienced a great loss when her youngest sister Fanny died of brain cancer in 2022.
In customer feedback, Amanda’s speeches particularly stand out for their combination of facts and concrete tools, as well as their energizing way of sharing their expertise. Amanda walks fast, laughs a lot and swims in the sea all year round.
Amanda Backholm’s most sought-after keynotes
Coaching Leadership
- What does coaching leadership mean, and how does it differ from traditional leadership?
- How can you create an environment where team members can grow and develop?
- What tools and practices can be used to support coaching leadership in everyday work?
- What are the benefits at the organizational level?
Innovation
- How Can Organizations Foster Innovative Thinking in Their Culture?
- How does allowing failure connect to innovation?
- How can neuroscience support innovation?
Emotional Intelligence and Growth Mindset
- What is the role of emotional intelligence in personal and professional growth?
- How can you develop a growth mindset and emotional intelligence in daily life?
- What strategies can strengthen emotional intelligence in teamwork?
Grief and Building a Positive Work Environment
- How does addressing grief in the workplace impact collective well-being?
- What are the key factors in fostering empathy and a supportive environment?
- How can organizations support their employees during challenging times?
Building a Personal Brand in Your Current Role
- What is a personal brand, and why is it important in today’s work environment?
- How can social media be leveraged to develop a personal brand?
- What are the key steps to creating a strong and authentic personal brand?
- How can organizations benefit from the visibility brought by strong personal brands?
Book Amanda Backholm
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